Menu
Clone of Alibaba (BABA) IPO Shares Jump 36%

Alibaba (BABA) IPO Shares Jump 36%

The Sexiest Halloween Costumes of 2014

The Sexiest Halloween Costumes of 2014

Mazda Miata 2016 model revealed

Mazda Miata 2016 model revealed

Miley Cyrus New Butt Gets in Trouble with Law

Miley Cyrus New Butt Gets in Trouble with Law

Larry Ellison Steps Down as CEO of Oracle

Larry Ellison Steps Down as CEO of Oracle

Walt Mossberg’s Reviews Can Make a Company Gain or Lose Millions in Profits

Jul 3 2008, 11:29am CDT | by , in News | Other Stuff

Walt Mossberg’s Reviews Can Make a Company Gain or Lose Millions in Profits
 
Buy wlater mossberg from Amazon Cyber Monday and Black Friday Now
 

Joseph Johnson, an assistant professor at the University of Miami School of Business Administration has conducted a study that looks at the effect a good or bad review of an electronic item or gadget from Walt Mossberg of The Wall Street Journal has on a company.

According to the study there is a direct correlation between a company’s stock gains or losses and reviews of its products by Mossberg. According to the study is Mossberg gives an item a good review the company stock sees average gains of $500 million. If Mossberg gives an item a bad review the company stock loses an average of $200 million.

"When introducing new products, managers are often in a rush to market new products to beat out the competition. In doing so, they follow the logic of 'It's more important to be first than to be better,'" said co-author Professor Gerard Tellis from the USC Marshall School of Business. "This research proves that the successful business motto should be, 'It's better to be better than to be first."

Via University of Miami

You Might Also Like

Updates

Shopping Deals

 
 
 

<a href="/latest_stories/all/all/3" rel="author">Shane McGlaun</a>
Leading our review center, Shane McGlaun (Google) knows technology inside out. His extensive experience in testing computer hardware and consumer electronics enable him to effectively qualify new products and trends. If you want us review your product, please contact Shane.
Shane can be contacted directly at shane@i4u.com.

 

 

Comments

blog comments powered by Disqus

Latest stories

Justin Bieber Cooks For Selena Gomez
Justin Bieber Cooks For Selena Gomez
Looks like Justin Bieber and Selena Gomez are back together for real. In a new Instagram video Justin Bieber shows off his cooking skills.
 
 
Sony’s Google Glass Rival Going On Sale In March
Sony’s Google Glass Rival Going On Sale In March
The PlayStation maker has released the SDK.
 
 
Jameis Winston will sit Tonight
Jameis Winston will sit Tonight
Florida State suspended its quarterback, Jameis Winston, for the entire game against Clemson. He will sit and not be playing tonight.
 
 
Roman Reigns’ fight with Seth Rollins will have its Consequences
Roman Reigns to face Consequences of fight with Seth Rollins
Roman Reigns’ fight or rather SmackDown with Seth Rollins will have its consequences.
 
 
 

About the Geek Mind

The “geek mind” is concerned with more than just the latest iPhone rumors, or which company will win the gaming console wars. I4U is concerned with more than just the latest photo shoot or other celebrity gossip.

The “geek mind” is concerned with life, in all its different forms and facets. The geek mind wants to know about societal and financial issues, both abroad and at home. If a Fortune 500 decides to raise their minimum wage, or any high priority news, the geek mind wants to know. The geek mind wants to know the top teams in the National Football League, or who’s likely to win the NBA Finals this coming year. The geek mind wants to know who the hottest new models are, or whether the newest blockbuster movie is worth seeing. The geek mind wants to know. The geek mind wants—needs—knowledge.

Read more about The Geek Mind.