New Apple MacBook Video helps dodge the Pricing

Oct 15 2008, 1:52am CDT | by Luigi Lugmayr

Apple introduced new MacBook and MacBook Pro laptops yesterday. If you would like to buy one of the new aluminum MacBooks you have to pay $1,299 for the cheapest model.
It definitely helps to watch Jony Ive, SVP Design at Apple to explain how Apple makes the new MacBook and what concepts are behind it. Ive is a fantastic sales person; he could sell me the most ugly and useless box in the world and I would still buy it at any price. Watch the new MacBook video on the Apple site. Buy your MacBook on the Apple Store.

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Luigi Lugmayr
Luigi is the founding chief Editor of I4U News and brings over 15 years experience in the technology field to the ever evolving and exciting world of gadgets. He started I4U News back in 2000 and evolved it into vibrant technology magazine.
Luigi can be contacted directly at ml@i4u.com. Luigi posts regularly on LuigiMe.com about his experience running I4U.