Mattel Mindflex Reads Minds At Toy Fair 2009

Posted: Feb 14 2009, 7:16am CST | by , Updated: Aug 11 2010, 1:02pm CDT, in News | Hot Gadgets


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The Toy Fair 2009 starts tomorrow in New York. One of the hottest trends for 2009 toys are mind control games. Mattel already exhibited the Mindflex game at the CES 2009 and is now pushing it big time at the Toy Fair 2009.
Mattel Mindflex makes you look like a little Uri Geller as you levitate a small ball with the power of your mind.
The Mindflex headset contains sensors that measure your brainwave activity. When you focus your concentration, a small foam ball starts to levitate as the sensor signal controls an air stream in the Mindflex base. The more you concentrate the higher the ball rises. When you relax your mind the ball descends.
With a knob you then have to guide the foam ball through an obstacle course. You can see the Mattel Mindflex fake telekinesis game in action below in a video. Mattel Mindflex looks like a fun acuity game with a new cool mind twist. Mindflex will ship this fall for $79.99. Mind control games will be a huge hit this Holiday shopping season - that is a pretty safe bet.

Via the Mattel Mindflex site.

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The Author

<a href="/latest_stories/all/all/2" rel="author">Luigi Lugmayr</a>
Luigi Lugmayr () is the founding chief Editor of I4U News and brings over 15 years experience in the technology field to the ever evolving and exciting world of gadgets. He started I4U News back in 2000 and evolved it into vibrant technology magazine.
Luigi can be contacted directly at




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