Blizzard, the developer behind the wildly popular World of Warcraft MMORPG has been anointed as the world's most bankable game studio by a new study. The WoW game has over 10 million subscribers globally and the revenue at the company tops $1.34 billion annually.
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The second place game studio is Nintendo, Rockstar fourth, and EA Canada in fifth. The study was done by Develop magazine and is based on sales figures, review scores, and industry standing.
Develop's editor-in-chief Michael French said: "World of Warcraft has... truly penetrated pop culture, inspiring everything from web memes to episodes of The Simpsons, showing Blizzard's ability to not only create compelling experiences but also court user expectations."
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Via BBC News