Verizon Adds New Phone Category, Kills Vpak

Posted: Aug 31 2009, 1:00pm CDT | by , Updated: Aug 11 2010, 4:02pm CDT, in News | Mobile Phones


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Here's some news for Verizon customers and potential Verizon customers alike. A leaked internal memo (thanks, Boy Genius!) announces the creation of a new category of cell phone for Big Red. This so-called 'enhanced multimedia phone' category will encompass devices that lie between traditional mobile phones and smartphones in capability.

To qualify as an enhanced multimedia phone a device must include an HTML browser, EV-DO Rev. A, a QWERTY keypad, and a launch date after or on Sept. 8th. The first phone of this category will be the Samsung Rogue. All phones that qualify as enhanced multimedia devices will require a data plan. Basically, VZW's created this new category as a way to make more money from data plan sales.

Users will have a choice of a $9.99/mo 25 MB data plan, or a $19.99/mo 75 MB data plan. The current VCAST Vpak plan is being cancelled, so you'd better get on it now if you want to be grandfathered in when they kill it. VZW's introducing the Vcast Video On Demand plan to make up for the lost plan. This $10 plan will only provide unlimited video, which makes it much less awesome than the Vpak, which gave unlimited data for $15.

Enjoy the price-gouging, Verizon customers. If you wanted yet another reason to bite the bullet, deal with the increased cost, and pick up a smartphone, here it is.

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<a href="/latest_stories/all/all/5" rel="author">Robert Evans</a>
The excitement about new smartphones, tablets and anything mobile drive Robert to unearth the latest rumors and developments in this fast moving space. He adopted 4G as soon as it become available and knows where the mobile market is going.
Robert can be contacted directly at




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