NPD Group Reports Back To Schools Sales Were Down

Posted: Oct 7 2009, 5:41am CDT | by , Updated: Aug 11 2010, 4:42pm CDT, in News | Notebooks and PCs


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According to the NPD Group back to school sales were on a downward trend this year. Back to school is traditionally a very strong season for selling notebook computers. This year the seven week back to school period saw sales decline by 12.5% compared to 2008.

The total sales during the period were $7.6 billion and office supply stores saw revenue decrease by 3% to $677.2 million. NPD's figures show that the average selling price for a PC went from $804 in 2008 to $624 in 2009. Notebooks did account for the most money spent in the consumer electronics category though with 21% of all revenue earned.

Netbooks remained strong with the small machines accounting for 14% of all notebooks sold, up less than 2% from last year. Declines in average prices kept nearly all consumer technology categories from making revenue gains.

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<a href="/latest_stories/all/all/3" rel="author">Shane McGlaun</a>
Leading our review center, Shane McGlaun (Google) knows technology inside out. His extensive experience in testing computer hardware and consumer electronics enable him to effectively qualify new products and trends. If you want us review your product, please contact Shane.
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