LG today announced a partnership with Twentieth Century Fox to introduce the new LG Chocolate LG BL40 phone in the Asia Pacific region with embedded content from James Cameron's highly anticipated epic fantasy adventure AVATAR.
The unique 4-inch widescreen offers an innovative mobile experience with a cinema-like 21:9 ratio and crystal clear HD resolution, making it the perfect platform for watching the high-definition AVATAR trailer. In addition to the exclusive content screening at the phone’s Asia launch, the collaboration also extends to Twentieth Century Fox and the new LG Chocolate’s participation in joint television and online marketing campaigns. The LG BL40 will mark its regional debut in Hong Kong on November 4th.
The new LG Chocolate BL40 made its official debut in the U.K. in September and is currently available throughout Europe and the Middle East. It is schedule for worldwide release by the end of the year. See also the LG Chocolate site.
AVATAR premieres in theaters beginning on December 18th.
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