According to AdAge, Dove is running a Super Bowl Ad this year promoting their brand new Dove Men Care product line.
I associate Dove only with the non-model women campaign (Real Beauty). It will be interesting how they advertise for men. I hope we are not seeing hairy backs and beer bellies.
Dove seems to know though what men want. Part of the Men+Care Product Line is a tool: the Dove Men+Care Active Clean Shower Tool.
The shower tool promises maximum scrub and maximum lather with its two different sides. You can get your hands on this new tool on Amazon already.
Dove Super Bowl Ad teaser video released
Just like last year, we will be featuring our Super Bowl for Geeks Guide for the Super Bowl 2010. Of course the Super Bowl for Geeks Guide is all about the Super Bowl Ads and not the game.
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