Coke's 'Sleepwalker' Super Bowl 2010 Ad

Feb 8 2010, 11:04am CST | by Robert Evans

When it comes to creating ads that bring across a sense of whimsical fancy, no one can touch Coca-Cola. This is the same company whose Christmas advertisements helped to solidify the modern image of the fat, jolly Santa in our head. This is ALSO the company who somehow managed to get the entire world to correlate Polar Bears with Christmas and Coca-Cola. Is it any wonder their Super Bowl 'Sleepwalker' Ad was so fantastic?

From the music (Bolero, incredibly perfect for the scene) to the casting, to the heart-warming ending, this ad was perfect. Kudos to Coca-Cola for reminding us all who the true masters of advertising are.

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Robert Evans
The excitement about new smartphones, tablets and anything mobile drive Robert to unearth the latest rumors and developments in this fast moving space. He adopted 4G as soon as it become available and knows where the mobile market is going.
Robert can be contacted directly at robert@i4u.com.