If you have five or more apps on your iPhone or iPod Touch, chances are that one of your apps is the very first developed program from a company created specifically for your device.
This is according to a new survey from a group called Flurry, titled, "Smartphone Industry Pulse." The group of new developers is almost the largest group represented in the App Store. It is only outdone by the group of "existing online outlets" (e.g., Facebook and Ebay).
"This means that the barrier to entry is still low enough for start-ups to enter and innovation to flourish," wrote the company in a report on its findings.
However, with over 150,000 apps now available on the store, sticking out is becoming more and more difficult.
Flurry addressed this point, noting the "days may be numbered [for iApp start-ups] as 'discoverability' has become a significant issue, and now 'marketing muscle' is starting to count more in the App Store."
Via Apple Insider
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