When you think of high fashion, creativereality competitions, and the Lifetime TV network, do you think of Hewlett Packard? Probably not, but HP is pushing its way there anyway.
Last night, contestants on the show were required to use HP's Touchsmart PC to create and edit their fabric designs. The Touchsmart line is by far the top-selling touch-screendesktopcomputer designed for private and small-business use.
Among the judges for the show was designer Vivienne Tam, who uses a Touchsmart computer when creating her own fabrics, and collaborated with HP to create her own line HP computer.
HP even sent out a press release about the show, including a quote from Lance Still, executive VP at The Weinstein Company, which produces Project Runway.
"We’ve had a great collaboration between ‘Project Runway’ and HP this year that was exemplified by the HP design challenge episode," said Still.
Mark Raby Based in New York City, Mark follows the consumer electronics industry like a hawk. A published book author, he has a particular affinity for 3D technology and video games, and as such will surely be in the market for a new pair of glasses soon. Mark can be contacted directly at firstname.lastname@example.org.
The “geek mind” is concerned with more than just the latest iPhone rumors, or which company will win the gaming console wars. I4U is concerned with more than just the latest photo shoot or other celebrity gossip.
The “geek mind” is concerned with life, in all its different forms and facets. The geek mind wants to know about societal and financial issues, both abroad and at home. If a Fortune 500 decides to raise their minimum wage, or any high priority news, the geek mind wants to know. The geek mind wants to know the top teams in the National Football League, or who’s likely to win the NBA Finals this coming year. The geek mind wants to know who the hottest new models are, or whether the newest blockbuster movie is worth seeing. The geek mind wants to know. The geek mind wants—needs—knowledge.