Progressive says that traffic to its mobile Web site from Android users has jumped by 30% over the past 4 months, so it has decided to launch a dedicated app for the platform, becoming the first insurance company to do so.
Progressive already has an app on the iPhone, and it's not the only one - Geico, Nationwide, and State Farm also have iPhone apps. However, Progressive is the first to bring a dedicated insurance app to Android.
"According to data from digital measurement company comScore, Inc., Android is the fastest growing smart phone platform on the market today," Progressive wrote in a statement. "Our Android app is designed to simplify the mobile experience for this fast-growing group of customers."
The Progressive app allows users to easily get car insurance quotes, buy a policy, check details of their existing policy, and locate local agents and service centers.
The app also has features for tracking finances, finding out the latest auto recall notices, and receiving other industry news. Additionally, users can report or track Progressive claims directly from the app, and they can even watch Progressive TV commercials (everyone's dream!)
The app is now available as a free download from the Android Market.
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