Verizon's fiber-optic TV service is taking the plunge into 3D by being among the first to air Yankees baseball games in 3D when the technology rolls out in July.Earlier this month, YES Network, the exclusive broadcaster of Yankees games in the New York City area, announced that it would be upgrading its broadcast capabilities to offer 3D programming.
Fios is one of the first to confirm that it will be airing the 3D telecasts from YES.
"This 3D offering from the YES Network represents Verizon's continued commitment to bring FiOS TV customers a high-quality TV experience that includes the best programming available," said Verizon VP of content strategy Terry Denson.
Verizon has struggled to capture customers away from cable and satellite subscribers in the New York metro area, and there has been an alarmingly high rate of Fios returns for those who have signed up, prompting the company to force new customers into a contract and more than double its early cancellation fee. So, more so than any other TV provider, Verizon has a real motivation to grab onto the next big thing, which is 3D.
Subscribers will be able to use their existing HD receiver box to access the 3D signal and will automatically be converted for 3D-enabled TVs.
The network will air Yankees games against the Seattle Mariners during the span of July 10t to July 11th. No other 3D broadcasts have been confirmed.
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