I think we can all agree that a steering-wheel mount for an iPad is just about the worst idea in human history. There is no possible way such a product would not end in deaths. The sheer idiocy of putting a big hunk of medal and glass between you and the airbag is staggering. And yet, a company has launched such a product.
The website is pretty much devoid of logos or anything that would make it look like more than a joke site created to go along with the gimmicky “product demonstration” video. You can't even purchase the iPad Steering Wheel Mount yet. Clicking on the 'buy' page gives some cock-and-bull story about “overwhelming” demand leaving the mount out of stock. They promise to have a dealer locator soon, but they never will.
The ridiculous user testimonials and the utter lack of any images of the product itself just add to the case that this is a fake. But I also have hard proof. The website contains a link to the iPad car mount's Patent, but the link takes you to the patent for Duct Tape.
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Which I'm guessing is what they used to secure the iPad to the steering wheel in that video. Don't get too outraged, folks. It's just a hoax.