By the end of last year, mobile apps were a $10 billion market. That's pretty impressive, but it could blossom to more than $30 billion by 2015.
Juniper Research predicts that the still-growing market of mobile apps, spurred by the iPhone and Android, will not stop exploding for at least the next 5 years, in which time it will actually triple in value.
Juniper considers the market to include revenue from advertising in free apps, what it calls "freemium" apps, as well as money paid for apps and ongoing mobile subscription prices.
There are tens of thousands of apps available across Apple's App Store, Google's Android Market, Nokia's Ovi platform, the Samsung Apps store, and Verizon's V Cast, among others. No one is predicting anything other than continued growth in a huge, huge way.