Download Borders eReader App, Get Free Coffee

Jul 14 2010, 7:44am CDT | by Mark Raby

If you're not too embarrassed to try this promotion, you'll get a free coffee from Borders simply by showing the cafe barista that you have installed the new Borders eReader app on your phone or laptop.
For a "limited time only," Borders stores that have a Seattle's Best Coffee cafe shop are giving away one small, non-customized cup of coffee to anyone who comes in and flashes off their Android, Blackberry, or iPhone to show that they have installed the free eReader app from Borders.

Or, for those who really want a free coffee but don't have a portable, mobile phone, you can lug your laptop all the way over there and clumsily show off the app on that.

So, I don't know about you, but my plan is to go around to every single Borders and get an entire car full of coffee.

Actually, I hate coffee, but if I liked it I would definitely be into this promotion. Hopefully if you try this, the clueless teenager behind the counter won't just give you a blank stare.

If you don't believe me here's the official Borders promotion page.

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Mark Raby
Based in New York City, Mark follows the consumer electronics industry like a hawk. A published book author, he has a particular affinity for 3D technology and video games, and as such will surely be in the market for a new pair of glasses soon. Mark can be contacted directly at mark@i4u.com.