Netflix launched in Canada with a streaming-only model.
Netflix launched this week in Canada. Canadians can now enjoy Netflix for $7.99 per month. In Canada Netflix does not offer DVDs through the mail, that is why the monthly subscription is lower. Now U.S. consumers are also showing an interest in a streaming-only subscription. Netflix CEOReed Hastings posted on the Netflix blog that the company is looking into offering a subscription only plan over the coming months.
If the streaming-only plan is just $1 lower I do not think it will be interesting enough and Netflix just risks making their offering more complicated again. Today they have a very simple all-in-one product with a simple message: "Watch as many movies as you want! For only $8.99 a month."
In related news, Netflix signed a deal with NBC to stream prior season TV series on Netflix. Included in this deal are hit shows like SNL, 30 Rock, The Office and Friday Night Lights. ViaNetflix.
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