EA Shows Off Windows Phone 7 Games

Get Xbox Live achievements from your phone!

Oct 11 2010, 12:39pm CDT | by Mark Raby

Electronic Arts, one of the biggest game publishers in the world, has unveiled its initial slate of games to be made for Microsoft's new mobile phone platform, complete with Xbox Live integration and everything.

For years, mobile gaming was a very small niche and something that only a few companies dared dabble in because of a wide understanding that it couldn't be profitable. But then the iPhone came along and has become one of the top handheld gaming devices of all time. Android, an equal rival to the iPhone, however, has not found much success with mobile gaming.

Enter Windows Phone 7, a new platform that has a lot of hurdles to jump over but does have one thing on its side: it's a gaming platform. Because it's Microsoft, it can connect to Xbox Live services, a highly novel idea that gives WP7 just the boost it needs.

EA is one of the first big supporters of the new platform and has announced four games today for the launch of Windows Phone 7. Each of these is full integrated into Xbox Live, allowing users to check leaderboards, post game info, and yes, even unlock achievements that add to their universal Xbox gamerscore.

Here are the games EA announced:

- Need for Speed Undercover
- Tetris
- The Sims 3
- Monopoly

"We see consumers deeply integrating devices into their lives and entertainment in new ways every day. Challenging your Xbox LIVE friends to an EA game from the phone in your pocket keeps you connected and having fun no matter where you are," said EA in a statement.

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Mark Raby
Based in New York City, Mark follows the consumer electronics industry like a hawk. A published book author, he has a particular affinity for 3D technology and video games, and as such will surely be in the market for a new pair of glasses soon. Mark can be contacted directly at mark@i4u.com.