Symbian At Risk Of Losing Dominance To Android

Nearly 10 percentage points separate global market shares

Nov 10 2010, 5:02pm CST | by Mark Raby

For years and years (and years), it's been long understood that Nokia's Symbian operating system has the highest market share for mobile phones in the world. That's because of Nokia's strength in populous third-world countries. However, Android is growing so big that even Symbian is looking to be in trouble.

The latest numbers show Symbian as having a 36.6% market share globally.

Meanwhile, Android has just leaped ahead to a 25.5% share. Apple's iOS is at 16.7% while Research in Motion's Blackberry has slipped to under 15%. Everyone else is under 3%.

Nokia has been on a decline ever since the introduction of iPhone and Android. It has literally killed its presence in the US and other tech-heavy markets. However, it remains a nearly monopolistic figure in other, less developed parts of the world.

Nevertheless, it's really taking a toll now that Nokia doesn't have any real presence in the parts of the world where it really matters.

Nokia's trying to ramp up its smartphone presence, having just released a new operating system and digital app marketplace. However, the deck is already heavily stacked against it. Windows Phone 7 has already beaten it to the punch to make it a three-way race. Nokia, just like Blackberry, has forced itself into a back seat.

Android is really the biggest part of this story. It's really amazing the way it's been able to have such dominance throughout the entire industry. Apple has captured a lot of market share because a lot of people want to buy its one product line, but Android has been able to span virtually every manufacturer and over a dozen mobile phone service providers around the world.

If there was any doubt before, now it's certain - this is a mobile phone revolution, the likes of which we haven't seen since the introduction of mobile phones more than 30 years ago. It's a great time to be a phone junkie these days.

Via TUAW

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Mark Raby
Based in New York City, Mark follows the consumer electronics industry like a hawk. A published book author, he has a particular affinity for 3D technology and video games, and as such will surely be in the market for a new pair of glasses soon. Mark can be contacted directly at mark@i4u.com.

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