Yesterday Apple teased a big iTunes announcement on the Apple.com site for today 10am EST. At first it was not clear what this is about, but we already reported yesterday that it could be related to the Beatles. Now reports on the NY Times and Wall Street Journal report that Apple has reached a deal to offer Beatles songs on iTunes. This is not confirmed and both outlets refer to sources familiar with the matter. The Beatles iTunes controversy is already going on since years.
The Beatles coming to iTunes was the most likely explanation for Apple to announce something without a media event. Maybe Apple has though something big planned to present the Beatles entry on iTunes. Live event with Paul McCartney?
Beatles Songs are now on sale on iTunes.
I am not convinced though that the Beatles songs will right away become the top selling songs on iTunes. I expect most people already own Beatles CD from before the digital music download era - just rip these if you have not done so already.
The only reason to get Beatles is maybe quality. Last year the Beatles Remastered got released. The Beatles Remastered Box Set is though a nice thing to own physically. It is also still a great holiday gift idea.