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Will the Networks Strangle Google TV?

Say goodbye to Comedy Central and MTV.

Nov 22 2010, 2:09pm CST | by

Will the Networks Strangle Google TV?

Google is not the most popular kid on the corporate block. Today we've heard news that Viacom has blocked Google TV. This means no Nickelodeon, MTV, VH1 or Comedy Central. There is a user agent fix that any moderately savvy user will be able to figure out.

This comes after News Corp, NBC Universal and Walt Disney all turned their backs on Google's service, as did ABC and CBS. You can't visit on your Google TV device, nor can you check out Hulu.

So how big a deal is this, really? There are workarounds for most of the blocks, and they aren't difficult to do. Anyone who bought a Google TV on launch day is going to be tech-literate enough to get things running. Some of you may even enjoy the challenge.

Unfortunately, geeks aren't the mass market. The fact that Google TV is so limited out of box puts it at a tremendous disadvantage. Apple TV has a name consumers are already used to trusting for their media. The Boxee Box has Hulu support and looks adorable. Google TV has...a confusing interface and a whole library of blocked content?

Here is a list of the free content remaining on Google TV. TBS, TNT, Bravo, PBS, USA and Spike. And not all of these offer full-length shows. All hope is not lost, the recent partnership with Verizon FIOS is a definite positive. But it is one bright ray of hope in a very stormy sea.

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