Audi announced to advertise during the Super Bowl XLV on February 6th 2011. This will mark Audi's 4th consecutive participation in the Super Bowl Ad madness. Last year Audi had one of the best Super Bowl ads with the Green Police. Remember the Anteater? The Audi Green Police Super Bowl ad did reach beyond the Super Bowl with a series of web videos that built up excitement online before the big game. My favorite Audi Super Bowl ad is though from 2009. Jason Statham car chase through history was great (Video).
Watch the new 2011 Audi Super Bowl Commercial titled "Release The Hounds."
The new Audi Super Bowl Ad will feature the Audi A8. More details revealed.
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"Since Audi began advertising in the Super Bowl nearly four years ago, we've achieved record levels of awareness and showroom traffic with national consideration numbers showing significant spikes post game. The Super Bowl is one of the few places a brand can reach so many people at once; it's truly a cultural phenomenon," said Scott Keogh, chief marketing officer, Audi of America. "The success we've experienced with Super Bowl is clearly translating to growth, as we're on track this year to deliver the best U.S. sales in history. Audi has never been hotter."
Audi did not reveal yet what they will be featuring in the Audi Super Bowl 2011 Ad. I could imagine that they go and do something around electric or hybrid cars. Audi will start to produce the Q5 hybrid quattro starting in 2011. Audi has also showed full electric cars with the Audi e-tron models. Either way, I am expecting that Audi will deliver again one of the best Super Bowl ads of Super Bowl XLV.
The Audi Super Bowl 2011 ad will air in the first quarter in the third position of the first break after kick-off. San Francisco-based Venables Bell & Partners is creating the spot.
In related news Audi just reported the best ever November U.S. sales. Audi is on pace to set an all-time sales record in 2010.
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Just like last year, I4U News will be featuring again the Super Bowl for Geeks Guide. Of course the Super Bowl 2011 for Geeks Guide will be all about the Super Bowl Commercials and not the big game. The Super Bowl XLV will take place in the Dallas Cowboys stadium on February 6th 2011.