Mobile Apps Will Explode this Year

$15 Billion is a big damn number

Jan 26 2011, 12:09pm CST | by Robert Evans

When the App Store launched in 2008, I don't think anyone quite expected that, three years later, it would be the driving force behind a $15 billion industry. The growth has been phenomenal even within the last year. A new Garder forecast predicts that mobile apps will create $15 billion in revenue this year.

Last year, they made "just" 5.2 billion. The growth of Android- and the impressive infancy of Windows Phone 7- certainly contributed to this bloom. But Apple was the primary force behind it all. In 2009 they accounted for 99.4% of mobile app sales. In 2010, the App Store accounted for 9 out of 10 application downloads.

By 2014, Gartner forecasts total year app sales of $58 billion. Apple is still expected to be the dominant force at that point, but native apps as a category will face substantial opposition from browser-based apps. That's certainly the future Google hopes to bring about. Gartner research director Stephanie Baghdassarian sees it this way:

"Native apps will survive the Web enhancements only when they will provide a more-personal and richer experience to the ‘vanilla’ experience that a Web-based app will deliver."

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Robert Evans
The excitement about new smartphones, tablets and anything mobile drive Robert to unearth the latest rumors and developments in this fast moving space. He adopted 4G as soon as it become available and knows where the mobile market is going.
Robert can be contacted directly at robert@i4u.com.