Sony Ericsson Believes In Facebook

Singe sign-on feature to become standard

Jan 26 2011, 12:12pm CST | by Mark Raby

Everyone uses Facebook on their smartphones, right? It's about time a smartphone manufacturer fully embraced that fact, and it's Sony Ericsson.

You won't have to go into the Android Market and download the Facebook app. It'll be pre-installed into your Sony Ericsson phone. But moreover, it will have support for Facebook's "single sign-on" feature which was first announced late last year.

Single sign-on means that once you confirm your Facebook credentials on your phone, you'll be able to seamlessly access other apps that rely on your Facebook account.

So, if you want to play the mobile version of FarmVille, you'll be automatically logged in.

Sony confirmed the news at an event in San Francisco called the Inside Social Apps conference. There, the company said it believes Facebook is pretty much the defining name in social networking, and since the purpose of a phone is to communicate with people, it's a no-brainer to stay up-to-date with the way people are communicating.

It didn't say when the factory installed Facebook switchover will take place or what the first phone to do so would be, but from now on, any time Sony Ericsson announces a new Android phone this feature will be a given.

Via Uber Gizmo

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Mark Raby
Based in New York City, Mark follows the consumer electronics industry like a hawk. A published book author, he has a particular affinity for 3D technology and video games, and as such will surely be in the market for a new pair of glasses soon. Mark can be contacted directly at mark@i4u.com.