Cars.com runs two Super Bowl Ads during Super Bowl XLV.
Online car market place Cars.com has already published both of their Super Bowl Ads for Super Bowl XLV online. You can watch the spot titled "Go First" here. The second Cars.com spot is featuring CGI animated talking cars. You can watch the video below. The talking cars talk about their reviews the got on cars.com. With Cars.com, the opinions and experiences of thousands of car buyers gives new and used car shoppers the confidence to know they've picked the right car. At least that is the message Cars.com wants to drive home with their Super Bowl 2011 ads.
I definitely like the Cars.com Go First Spot better than this one. Somehow the animated cars are not connecting with me. They are not cute and not funny.
It is still over a week until Super Bowl XLV. It is a risky gambit to release Super Bowl ads early on the web. The advantage is that Cars.com is already collecting eyeballs and maximizes the investment. The downside is that everybody who has seen them will not be surprised on Super Bowl Sunday.
The Super Bowl Ads 2011 are very entertaining and many of them feature humor. The ad line-up includes everything geeks love. Sci-fi movie trailers to Star Wars references in car ads. We again have a lot of animals and a little bit of sexy. There is also a football game going on (The Steelers play the Packers - I heard), but we just live for the Super Bowl commercials. Visit our Super Bowl News Hub for the latest.