Audi has kicked off an awesome video campaign supporting the upcoming Audi Super Bowl 2011 commercial. The Audi Super Bowl 2011 Ad is titled "Release the Hounds" and is promoting the Audi A8. It will air during the first quarter and last for 60 seconds. The Audi ad will feature an irreverent, satirical overtone and follow two well-dressed inmates as they attempt to break out of a luxury prison. Challenging viewers to re-think luxury, the ad will humorously feature a number of elements that recall the heyday of old luxury and will culminate with an unforgettable and comical cameo at the end.
Audi has new released two videos that play on the luxury prison theme. One 3 minute video is a play on the 70s documentary scared straight and shows old school rich guys trying to startle young rich kids. The second video is even more weird. We learn about the riot suppressor Kenny G. He uses his sax to calm down the inmates in the luxury prison. Watch both Audi Super Bowl companion videos below. I expect Audi to release more videos in the next days leading up to the Super Bowl.
Just like last year, I4U News will be featuring again the Super Bowl for Geeks Guide. Of course the Super Bowl 2011 for Geeks Guide will be all about the Super Bowl Commercials and not the big game. The Super Bowl XLV will take place in the Dallas Cowboys stadium on February 6th 2011.
For a list of the current official and rumored Super Bowl ads for 2011 check out our Super Bowl Ads 2011 Guide.
See also our Super Bowl XLV Facts and Times Guide.