In my time as a geek, there have been some really stupid marketing campaigns. One that jumps to mind is when EA sent out brass knuckles to some reviewers for the introduction of one of the games in the Godfather franchise, oblivious to the fact that they were illegal to own or ship. Dell has now produced an equally stupid internal marketing stunt at one of its Round Rock, Texas campuses.
Apparently, a couple of Dell marketing schleps were looking to introduce a new product internally and devised a stupid way to do it. One of the people dressed up in a biker outfit and a skull mask, stormed into the building holding two metallic objects and demanded that everyone head to the lobby.
Naturally, the workers freaked out, called 911, and SWAT stormed the building arresting the two men it was later determined that stunt was a marketing ploy and the demand that the folks go to the lobby was to get workers there to unveil the new items. The man in the skeleton mask was arrested, as was his supervisor. The two men were charged with misdemeanor counts of Interfering with Public Duties and Deadly Conduct. The stupid part is that many people in Texas have concealed carry weapons and these guys could have been gunned down on the spot by workers thinking someone was about to do them harm.
Shane McGlaun Leading our review center, Shane McGlaun (Google) knows technology inside out. His
extensive experience in testing computer hardware and consumer
electronics enable him to effectively qualify new products and trends. If you want us review your product, please contact Shane.
Shane can be contacted directly at firstname.lastname@example.org.
The “geek mind” is concerned with more than just the latest iPhone rumors, or which company will win the gaming console wars. I4U is concerned with more than just the latest photo shoot or other celebrity gossip.
The “geek mind” is concerned with life, in all its different forms and facets. The geek mind wants to know about societal and financial issues, both abroad and at home. If a Fortune 500 decides to raise their minimum wage, or any high priority news, the geek mind wants to know. The geek mind wants to know the top teams in the National Football League, or who’s likely to win the NBA Finals this coming year. The geek mind wants to know who the hottest new models are, or whether the newest blockbuster movie is worth seeing. The geek mind wants to know. The geek mind wants—needs—knowledge.