Filed under: News | Cars & Vehicles
Mini USA and MOG Develop Mini Connected Approved App
Music streaming for Mini owners
Mar 14 2011, 10:59am CDT | by Shane McGlaun
Mini USA and MOG have announced that they have teamed up to create an approved app for Mini Connected. The app is able to bring the on-demand MOG streaming music service into Mini vehicles that have the Mini Connected system installed.
The beta version of the app will be shown off in Austin, Texas at the SXSW festival going on this week. The beta version of the app has some really cool capabilities like unlimited ad-free streaming to any artist, album, or song any time from just about anywhere.
The app allows the driver to search, play, re-play, or skip to the songs they want using the Mini joystick and steering wheel controls. The MOG app will also allow the user to store music on their phone allowing access to the favorite titles even when a data connections isn't available.
MOG Radio is also supported by the app with MOG Mobius music discovery engine so that users can switch between artist only radio or a mix of similar artists. The music streamed by the service is at 320kbps quality. MOG service is $9.99 monthly with the MOG Primo subscription plan and will be supported soon by CE devices from Roku, Samsung, Vizio, LG, and others. The iPhone will also get support soon.
"We're thrilled to work with MINI to unveil the first ever automotive integration of an on-demand music service," said David Hyman, CEO of MOG. "We remain focused on giving people ways to enjoy music wherever they are, and we are jointly designing a MOG user experience specifically for MINI USA that makes it fast and easy for drivers to enjoy unlimited, uninterrupted music and still focus on the road. People listen to music while driving more than anywhere else, so it's critical for us to offer MOG in the car," Hyman added.
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Shane McGlaun
Leading our review center, Shane knows technology inside out. His
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Shane can be contacted directly at shane@i4u.com.
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