Google buys Motorola Mobility becomes Second Apple

Google just dropped a bomb early Monday morning with the announcement that they bought Motorola Mobility. That is right, Google can now make their own Android hardware - lets call the new company GooMoto. On top of that Google also brings the patent war against Android into play. Motorola owns of course tons of patents for mobile phones. Google says that the combination of Google and Motorola will supercharge Android.

Android will stay an open platform says Google. Motorola will remain a licensee of Android and Android will remain open. Google will run Motorola as a separate business. Google says that many hardware partners have contributed to Android’s success and they look forward to continuing to work with all of them to deliver outstanding user experiences. I am not sure that will happen. This is teh problem when getting into your customers turf. Google is now a handset maker. It will likely happen that GooMoto defines Android going forward. GooMoto actually needs to do that to stay ahead of Apple. Only if you can control hardware and software you can make exceptional devices.

In the sub-headline I put the question if Microsoft is going to buy Nokia now. Rumors of that to happen floated already around. Actually it would be very wise not to do it. This way Microsoft Windows Phone OS becomes the go to mobile OS for current Android phone makers that do not like the GooMoto deal.

Google got pushed over the edge by the ongoing patent war against Android. Now they enter their customer's market. I am really curious how that will play out for Android in the long term.

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