Sony announced today at the GamesCom 2011 a $50 price-cut for the Sony Playstation 3.
Sony announced today a new lower price for the Sony PS3. Effective immediately the Sony PS3 console is selling for $249 instead of $299. Amazon has already adjusted the price and you can buy the 160GB Sony PS3 now for $249.99. The price-cut is also available in Europe (249 Euro) and starting on August 18th in Japan as well (24,980 yen).
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The 320GB Sony PS3 console will also get a $50 price-cut. You can get the 320GB Sony Playstation 3 now for $299.99 on Amazon.
Sony had to move at some point. Nintendo put the pressure on with the Wii console price already down to $149.99. Sony has since the launch of the PS3 in 2006 sold 50 million units world-wide. The new low price should especially in the holiday season revive the PS3 sales. To really get it going Sony will need to launch new PS3 bundles at the low $249 price.