After brilliantly becoming one of the most popular video game franchises around, LEGO has decided to go back to its roots.
Specifically, building and construction, where the only limitation is your imagination.
This project won't have the name power that the other LEGO video games did, but it will take the brand to a whole new level.
We're talking about the independent game Minecraft, a title that has gained a cult following for its ingenious and addicting play style.
In an official Lego blog post, the process was described as such: "Until now, the project has been in the LEGO Review—a stage before product development begins where a LEGO Jury evaluates the idea’s feasibility as a product and makes a decision. We’re happy to announce that the Minecraft project on LEGO Cuusoo has passed the LEGO review."
Minecraft has grown from a small project with a big dream to a huge community with more than 20 million registered users.
Bringing this vast game to a LEGO-fied world is no easy task, but it is one that should pay off in droves.
"We can’t wait to show it to you—but it isn’t ready just yet. These things take time, so we appreciate your patience. More details are to come," said LEGO.
Mark Raby Based in New York City, Mark follows the consumer electronics industry like a hawk. A published book author, he has a particular affinity for 3D technology and video games, and as such will surely be in the market for a new pair of glasses soon. Mark can be contacted directly at email@example.com.
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The “geek mind” is concerned with more than just the latest iPhone rumors, or which company will win the gaming console wars. I4U is concerned with more than just the latest photo shoot or other celebrity gossip.
The “geek mind” is concerned with life, in all its different forms and facets. The geek mind wants to know about societal and financial issues, both abroad and at home. If a Fortune 500 decides to raise their minimum wage, or any high priority news, the geek mind wants to know. The geek mind wants to know the top teams in the National Football League, or who’s likely to win the NBA Finals this coming year. The geek mind wants to know who the hottest new models are, or whether the newest blockbuster movie is worth seeing. The geek mind wants to know. The geek mind wants—needs—knowledge.