The 46th Super Bowl is taking place today in the Lucas Oil Stadium
in Indianapolis. The Giants will face the Patriots. We do not know how
the game will end yet, but we know the results of another game.
The online wars of the 2012 Super Bowl Ads before the Super Bowl has
Most 2012 Super Bowl advertisers have released their ads and social campaigns to create buzz for their expensive Super Bowl ads. There are some advertisers like Chrysler that hold back and did not release their Super Bowl commercials yet. For the most part though the Super Bowl ads are online already. Our 2012 Super Bowl Ads Video Library counts 38 ads.
At the end of January, Volkswagen
was again ahead in the online Super Bowl ads battle like last year
with the release of the teaser video The Bark Side that went
immediately viral and has now over 11 million views.
Volkswagen's initial viral success with the teaser video The Bark Side is not translating into views for the actual Volkswagen Super Bowl 2012 Ad.
Honda is the new winner of the online Super Bowl Ads wars of 2012.
The Japanese car maker landed a surprise hit with the release of a 10 second teaser video late last week featuring Matthew Broderick as Ferris Bueller. Honda released an extended version of the Super Bowl commercial featuring Matthew Broderick titled "Matthew's Day Off" that has now over 11 million views.
But that is not even the winning Super Bowl Ad for Honda.
Honda owned Acura comes out on top with over 14 million views with the Acura Super Bowl 2012 Ad titled "Transactions." This is one million more views than the Volkswagen Super Bowl 2011 had before the broadcast of the Super Bowl game.
In the Acura commercial, Jerry Seinfeld tries to negotiate a deal to be the first to own the unreleased 2014 Acura NSX. He is using props and characters from his classic comedy show Seinfeld including the Soup Nazi, Last living Munchkin and more. For me the Jerry Seinfeld Super Bowl Commercial is the best ad of Super Bowl XLVI. Jerry Seinfeld is what the Mini Darth Vader was in 2011.
The Audi Super Bowl 2012 Ad still ranks 3rd with 4 million
views followed by the Volkswagen Super Bowl 2012 Ad with 3.7 million
and the Chevy Super Bowl 2012 Ad titled Happy Grad with 1.3 million
Watch the top 5 most viral Super Bowl 2012 Ads below.
Official 2012 Honda CR-V Game Day Commercial - "Matthew's Day Off" Extended Version
Audi 2012 Game Day Commercial - Vampire Party
The Dog Strikes Back: 2012 Volkswagen Game Day Commercial
Chevy Happy Grad | Chevy Super Bowl XLVI Ads | Chevrolet Commercial