According to comScore the Amazon Kindle owns more than half of the Android tablet market.
Based on comScore's newly released data, the Kindle Fire is a big success. The Kindle Fire, introduced to the market in November 2011, has seen rapid adoption among buyers of tablets. Within the Android tablet market, Kindle Fire has almost doubled its share in the past two months from 29.4% share in December 2011 to 54.4% share in February 2012, already establishing itself as the leading Android tablet by a wide margin.
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Samsung’s Galaxy Tab family followed with a market share of 15.4% in February, followed by the Motorola Xoom with 7% share. The Asus Transformer and Toshiba AT100 rounded out the top five with 6.3% and 5.7% market share, respectively. See the comScore report for more details.
It is clear now why Google wants to also offer a low-cost Android tablet. Amazon is not working with Google on their tablets. Amazon developed its own Android based OS and has its own app store. Amazon is a big threat for the Android tablet market, if nobody else steps up to compete with the $199 tablet. Amazon is also expected to release new tablets this year including a 10 inch model.