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Google Nexus Q Design is Misguided

Google surprised yesterday with the introduction of the Nexus Q sphere shaped media streaming box for the living room. Why the hell is it a sphere?

Jun 28 2012, 2:11am CDT | by

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Google Nexus Q Design is Misguided

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Google Nexus Q Design is Misguided

Google unveiled yesterday the Google Nexus Q media streaming device for the living room. Nexus Q bring Google Play into the living room and it is Google's entry to fight with Microsoft and Apple for living room domination. Technically I like what Nexus Q is. It is based on Android and has cool features like sharing music via Android smartphones besides offering the typical feature set expected from internet connected streaming devices. What I think is totally wrong is the Sphere design of the Google Nexus Q. In the introduction video (watch below) Google argues that the device has to be beautiful because it is in your home. This is wrong. Only devices that can be easily hidden are "beautiful." Even IKEA gets it with their new UPPLEVA TV and Media furniture. Apple gets it with the Apple TV. That device is so small you can hid it in a crack. Here comes Google making 4.6-inch ball that is not going to be easy to hid.

Google also does not talk about how the whole "cool" sphere look immediately fades when connecting a bunch of cables in the back of the Nexus Q (HDMI, Speakers, Ethernet,...).

I also do not see why the Sphere can be used to control the volume. What does Google think? They are B&O?

Putting that much effort in the casing of the Nexus Q is part of the high cost. The Nexus Q will sell for $299. You get three Apple TVs for that.

I applaud Google to try to manufacture the Nexus Q in the US, but c'mon, make it a small little box that can be easily be hidden and sell it for $99.


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<a href="/latest_stories/all/all/2" rel="author">Luigi Lugmayr</a>
Luigi Lugmayr (Google) is the founding chief Editor of I4U News and brings over 15 years experience in the technology field to the ever evolving and exciting world of gadgets. He started I4U News back in 2000 and evolved it into vibrant technology magazine.
Luigi can be contacted directly at




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