Call of Duty: Black Ops II has been released and is gunning to become the biggest entertainment launch of All-Time for 4th consecutive year. Call of Duty: Black Ops II, which has shattered pre-order records set last year by Call of Duty: Modern Warfare 3, is on its way to a historic launch, and is poised to usher in a new era for the 30-million Call of Duty fans worldwide.
Activision kicked-off the celebration overnight as eager fans lined-up at midnight across an unprecedented 16,000 retailers around the globe from Sydney to Dubai to Paris to Los Angeles to get their hands on Activision and their award-winning studio Treyarch's innovative new release. Anticipation for the title has reached a fever pitch and is expected to be the "biggest game launch of all time," as GameStop Tony Bartel recently noted.
"From the very beginning, our goal with Call of Duty: Black Ops II was to deliver a new high watermark for the franchise. And thanks to the hard work and creative brilliance of our team at Treyarch, I think that's exactly what we've done," said Eric Hirshberg, CEO of Activision Publishing, Inc., a wholly owned subsidiary of Activision Blizzard, Inc. "In addition to an amazing and innovative game, we're also proud and humbled to see the launch of Call of Duty: Black Ops II creating yet another legitimate, pop cultural phenomenon. To our millions of fans worldwide, who have driven everything from pre-orders to YouTube views, to midnight lines outside of stores worldwide to new levels, we just want to say, thank you. You are the best fan base in the world, and the unprecedented thrill ride that is Call of Duty: Black Ops II is all for you."
Activision also is making available pre-orders for the Call of Duty: Black Ops II Season Pass at select retail outlets. The Season Pass lets gamers access four epic Call of Duty: Black Ops II DLC Map Packs to be released in 2013 at a bundled discount (discount based on a suggested retail price of $49.99 and four DLC Map Packs at a suggested retail price of $15 each).