The daily video blog Rocketboom is trying to get a handle on what a video ad might be worth on their online show.
Rocketboom reaches now a minimum of 130,000 people per day. They offer a 5 day post role video advertisement package on eBay that will go online in March. Rocketboom will produce 5 different video ads to play after the shows. Current bid is at $1,025. The auction goes another 9 days. It will be interesting to see how much a company will pay for the ads. This can be the basis for others to price this kind of online advertisements.
Concurrent with the post role ads, Rocketboom is going to offer a monthly subscription (around $3) that gives viewers an advertisement free and high definition experience. More details in the Rocketboom eBay posting and in today's Rocketboom show. Via Sharing and Celerbrating Points-Of-View.
As reported a while ago, Rocketboom is the first video blog that is available on Tivo.
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