Super Bowl 2010 Ads Almost Sold Out

Topic: Super Bowl 2010

In August we reported that Super Bowl 2010 ad sales are off to a slow start. Now the situation has changed completely and according to CNN, CBS will have sold 90% of the available 30 second Super Bowl Ad slots by Thanksgiving.

NBC had to wait to reach the sellout point until January in 2008.
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Posted on Fri, 20 Nov 2009 04:00:00 CST | by Luigi Lugmayr

HomeAway Super Bowl 2010 Ad Will Feature Chevy Chase And National Lampoon's

Topic: Super Bowl 2010

HomeAway Inc. has announced their Super Bowl 2010 commercial. The online vacation rental marketplace is going to feature actors Chevy Chase and Beverly D’Angelo in a National Lampoon's Vacation themed Super Bowl ad. The HomeAway Super Bowl ad could be one of the funniest Super Bowl Ads 2010 based on this setup.

"The Griswolds have always been America’s first family of travel, and the broad popularity of the Vacation movie series still continues today," says Brian Sharples, founder and chief executive officer of HomeAway. "We intend to have a lot of fun with the ad campaign, highlighting the travel mishaps that always seem to follow the Griswold family, while also promoting the value and benefits of vacation rentals as an alternative to hotels."
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Posted on Fri, 20 Nov 2009 01:00:00 CST | by Luigi Lugmayr

Super Bowl 2010 Ads Will Have GoDaddy Again

Topic: Super Bowl 2010

Super Bowl 2010 is still a couple of months away, but controversal Super Bowl Advertiser GoDaddy already announced that they will be back. At the Super Bow 2010 their ads ranked #1 on the TiVo Super Bowl Ads ranking. The economic situation we are living in is no reason for GoDaddy to drop out of Super Bowl. And why should they? Their ads worked on TV and on the Internet extremely well over the last couple of years.
It is pretty sure that Danica Patrick will again be featured in the GoDaddy Super Bowl 2010 ads. Read more

Posted on Tue, 15 Sep 2009 19:00:00 CDT | by Luigi Lugmayr

Super Bowl 2010 Ads Sales Started Slow

Topic: Super Bowl 2010

The Super Bowl XLIV will be held in Florida for the 10th time. CBS has the broadcasting rights this year and according to Portfolio Super Bowl 2010 Ad sales are off to a slow start. Six months until the big game apparently only half the inventory has been sold. The top ad price of $3m for a 30 second spot that NBC asked last year is likely to drop. Read more

Posted on Thu, 27 Aug 2009 17:00:00 CDT | by Luigi Lugmayr

Super Bowl 2010 will be the first to be broadcasted only in Digital

Topic: Super Bowl 2010

Super Bowl XLIV will be held in Florida a record breaking 10th time. The new very 3D logo of Super Bowl 2010 has already been presented. As you remember Super Bowl 2009 was heavy on the 3D stuff in the commercials, not sure if the logo designers got the inspiration from that.

A big change for the next Super Bowl will be the shift to an all digital telecast as the U.S. digital transition just took place on June 12th. Read more

Posted on Mon, 15 Jun 2009 12:00:00 CDT | by Luigi Lugmayr

The Stars of Super Bowl Ads and where they are now

Topic: Super Bowl 2010

The Super Bowl 2009 is now more than a week behind us but there is still interesting coverage of Super Bowl Ads out there.
USA Today published a story about the all-time stars of Super Bowl ads and what they are doing now.
They check in for instance with the kid of the original Mean Joe Greene ad from Super Bowl 1980 and with Joe Greene himself. Read more

Posted on Mon, 9 Feb 2009 07:00:00 CST | by Luigi Lugmayr

3D Chuck Episode Powered by 3ality

Topic: Super Bowl 2010

3ailty announced that it was the power behind the rather disappointing 3D episode of Chuck earlier this week. The episode was intended to build on the momentum from the Super Bowl the night before and give watchers something to do with those 3D glasses they had for the Super Bowl.

The big problem was that most watchers weren't able to find the 3D glasses and were left with an irritatingly fuzzy image with lots of green fringe around items in the show. I was one of the many who didn’t find glasses locally and very nearly stopped watching the show. Read more

Posted on Fri, 6 Feb 2009 07:20:33 CST | by Shane McGlaun

Sexy GoDaddy Super Bowl Ads got some Customers leaving

Topic: Super Bowl 2010

The sexy GoDaddy Super Bowl Ads apparently have Christian customers leaving the web service provider.
Wired reports about a host service provider that manages sites for Christian churches, some of his customers do not want to have their domains hosted by GoDaddy anymore because of their Super Bowl ads.
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Posted on Thu, 5 Feb 2009 00:47:16 CST | by Luigi Lugmayr

Super Bowl 2009 was the most watched Sporting Event on TV

Topic: Super Bowl 2010

Nielsen Media Research updated the audience numbers for Super Bowl XLIII and now it is official that the Super Bowl 2009 was the most watched sporting event in TV history according to The Variety.
An estimated 98.73 million had watched the Super Bowl and the Super Bowl ads. Of course not all of them sat through the whole game. Still lots of them watched the number #1 Super Bowl 2009 Ad according to TiVo: Go Daddy's Enhanced?.

The Super Bowl 2009 has about 1 million more viewers than the Super Bowl 2008. With an audience close to 100 million it is clear that the Super Bowl ads have been a bargain at $3m. It is even more a bargain if you, like Doritos, get a Super Bowl Ad made by amateurs on the #1 spot according to the USA Today Ad Meter. Read more

Posted on Wed, 4 Feb 2009 12:57:16 CST | by Luigi Lugmayr

Comcast responses to Super Bowl Porn Glitch

Topic: Super Bowl 2010

As reported some viewers in Tucson, Arizona who were watching the game on Comcast cable's SD feed got exposed to a porn clip during Super Bowl. Comcast has now issued an official statement regarding the incident.
Comcast says that the initial investigation suggests this was an isolated malicious act. There is still no information on how the porn clip got fed into the Comcast SD stream, but an investigation is underway.

The company is of course deeply sorry as the Super Bowl is a family viewing event. Comcast is handing out a $10 credit to any Comcast video customer in Tucson who was impacted. Read more

Posted on Tue, 3 Feb 2009 10:32:40 CST | by Luigi Lugmayr

The worst Super Bowl 2009 Commercials

Topic: Super Bowl 2010

We already featured the Top 10 Super Bowl 2009 Ads and the Top 5 Funniest Super Bowl 2009 Ads. Now I look at the loser ads of the Super Bowl 2009.
If you go by the USA Today Ad Meter Super Bowl Ranking than Vizio had the worst Super Bowl 2009 Commercial.
The Vizio Super Bowl ad was just featuring information and therefore was boring. They also did not try hard as Vizio claims they only needed 72 hours to develop, write, produce and deliver the Ad. Read more

Posted on Tue, 3 Feb 2009 00:51:50 CST | by Luigi Lugmayr