Sharp Shares rise on LCD Industry realignment Hopes
Posted on Mon, 25 Feb 2008 06:59:21 CST | by Luigi Lugmayr
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TOKYO (Reuters) - Shares of electronics maker Sharp Corp jumped 5.2 percent on
Monday after a source said that Sony Corp was planning to start buying TV-use
liquid crystal display (LCD) panels from Sharp.
Meanwhile, shares of Pioneer Corp jumped 4.3 percent to 1,168 yen on an Asahi
newspaper report that the electronics manufacturer plans to stop making 42-inch
plasma display panels.
Such a move by Sharp, the world's No.3 LCD TV maker, and Sony, the second
largest, would underscore the importance of securing enough display panels to
meet fast-growing LCD TV demand.
"The (LCD panel) industry is finally splitting up neatly into two groups," said
Nikko Citigroup analyst Kota Ezawa.
The deal would create a larger alliance between Sharp, Sony and Samsung
Electronics Co Ltd , which currently runs an LCD panel joint venture with Sony,
along with Toshiba Corp , which said in December it would buy large LCD panels
from Sharp.
Meanwhile, Matsushita Electric Industrial Co Ltd and Hitachi Ltd hold a large
stake in joint venture IPS Alpha Technology, which makes large LCD panels.
Matsushita also announced earlier this month it would spend 300 billion yen to
build an LCD panel plant by 2010.
Still, Ezawa noted that the potential deal wasn't without risk for Sharp.
"By providing panels to its television competitors, Sharp faces the risk of its
own televisions not selling well," he said.
For Sony, the procurement from Sharp is expected to help it secure enough panels
without making heavy capital investment.
Sony's shares rose 2.4 percent to 5,140 yen, compared with the benchmark
Nikkei's 3.1 percent gain.
Shares of Sharp ended at 2,100 yen.
On the plasma television side, whose market share has gradually been eaten away
by LCD TVs, Pioneer will procure 42-inch and smaller panels from Matsushita or
Hitachi, the Asahi newspaper said on Saturday.
The company has been struggling to compete with larger rivals with better
production efficiency such as Matsushita and LG Electronics Inc .
Goldman Sachs said in a report to clients that such a move would be positive for
Pioneer, helping it cut losses in its plasma display panel segment.
Pioneer will end output of such panels at a plant in southern Japan by March
2009 and focus on making panels 50 inches or larger at other plants, the Asahi
said.
(Reporting by Yoko Kubota; Editing by Chris Gallagher)
© Copyright 2007 Reuters.
Posted on Mon, 25 Feb 2008 06:59:21 CST | by Luigi Lugmayr
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