Microsoft signed Warner Music Group to offer music videos of their artists on the Xbox 360.
Warner Music Group is home to a collection of the best-known record labels in the music industry including Asylum, Atlantic, Bad Boy, Cordless, East West, Elektra, Lava, Nonesuch, Reprise, Rhino, Roadrunner, Rykodisc, Sire, Warner Bros., and Word.

Xbox 360 owners can on the Xbox LIVE Marketplace find music videos that include Airbourne ("Runnin' Wild"), Madonna ("4 Minutes"), and Red Hot Chili Peppers ("Dani California").

The new music videos just are a small step to improve the Xbox 360 media hub appeal. The Xbox 360 Netflix deal announced a couple of weeks ago has far more importance in the battle of the Xbox with the Sony PS3.
Via the Xbox site.