Sherwood has announced a new Blu-ray player that has a low price of $299.95. The player is the BDP-5003 and is aimed at entry-level users. BD bonus View Profile 1.1 is supported and the player outputs full 1080p resolution at 60Hz or 24 Hz.

Available audio outputs include Dolby and DTS via HDMI. Full compatibility with HDMI 1.3 is integrated and the player can upscale standard DVDs. Anyone shopping in this price range for a Blu-ray player should seriously consider the PS3 instead thanks to its upgradability.

“This is a very exciting time for consumers. We are thrilled to be able to offer an advanced player that not only supports Blu-ray 1080p video output but also has built-in decoding for the latest lossless audio formats from Dolby TruHD and DTS-Master Audio HD. Our BDP-5003 player makes high definition video and lossless audio newly affordable,” says Jeffrey Hipps, Sherwood’s Sr. VP for Marketing and Product Development.

Via Sherwood