Verizon Attacks AT&T In New Ads
Topic: Mobile Phones
Posted on Tue, 6 Oct 2009 12:12:33 CDT | by Robert Evans
Despite their newly announced plans to partner up with Google and throw their hats into the Android ring, Verizon hasn't quite given up on the iPhone yet. Their new series of ads (Digital Daily) attack AT&T, while simultaneously making the case that Big Red would be a far superior iPhone carrier.
"Want 5 Times More 3G Coverage? There's A Map For That." The new ads' slogan is a clear riff on the iPhone "there's an app for that" commercials. The Verizon ad also implores users to pick a network before they pick a phone, an obvious reference to the millions of customers who joined AT&T just to get their hands on Apple's brainchild.
AT&T's exclusivity deal with Apple will end at some point in 2010. When that happens, you can bet that Verizon will be the first carrier in line to convince Apple of their worthiness. Chances are they've been in negotiations for a while now already. Digital Daily notes that reports indicate signing Verizon on as a second partner could as much as double U.S. iPhone sales in a fairly short span of time. That, in addition to AT&T's myriad service issues, is a good reason for Apple to be looking Big Red's way.
Posted on Tue, 6 Oct 2009 12:12:33 CDT | by Robert Evans
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