Archos held a press conference this morning in France to present all new generation 4th portable media players: 404, 404cc, 504, 604 and 604 Wifi. Generation MP3 was there and published photos and details of all the new Archos players.

Archos held back on the details of the 504, which can come with up to 160GB of storage. Archos also showed the 404 Camcorder at the press-event. As the name says this compact portable media player has a video camera built-in. The new 4th generation of Archos portable media players looks great. Well done Archos. I am just waiting to see how they play with Microsoft's Zune. Now that we know that Toshiba makes the Zune player, it could also mean that MS is opening up the system to its PlayForSure partners.

As reported all new Archos players are available for pre-order already on Amazon.com.