Alex Tew, who made a million dollar with the first pixel advertising page early this year is back with Pixelotto.

Pixelotto is similar to the Million Dollar Homepage, but a random visitor can win one million dollar. A pixel ad sells this time around for $200 (10x10px). Of course once the pixel sheet is completed Alex made another million too.

It is day one of Pixelotto and the score is already at $81,300. Through my early coverage of the million dollar homepage I got tons of emails from copy cats. They all did not work. I am pretty sure though that Pixelotto will work (I bought 200pixels, try to find them. The hype just begins. What is interesting is that the traffic on the million dollar homepage is totally gone. So Alex Tew cannot actually reuse traffic, he can only bet on the hype.
Visit the Pixelotto site.

Coverage of Pixelotto can be seen already on major outlets like the BBC News,