World Cup Fans The Most Fanatical of All World Cup fans are the most fanatical of them all -- beating out those of other sports such as hockey, golf and basketball -- according to The Los Angeles Times.
Jun 23 2014, 1:06am CDT
Kanye West Adidas Commercial Goes Viral Adidas signed Kanye West last year and today a Adidas commercial got released with a Kanye West track. Today is also the big day for Kanye. He is marrying Kim Kardashian in Florence. Watch the new Adidas ad below.
May 24 2014, 1:35pm CDT
Mass Faintings Occur at Cambodian Factories A series of mass faintings have occurred at Cambodian manufacturing factories. Fashion items belonging to the brands Adidas and Puma were made at the premises by poor workers.
Apr 4 2014, 6:10am CDT
Social Marketing Startup ZEFR Raises $30M ZEFR is a startup that builds social marketing and rights management software for online videos. ZEFR’s software-as-a-service (SaaS) solutions are used by many of the largest brands and content owners on YouTube....
Feb 26 2014, 9:56pm CST
The Best And Worst Sports Stocks Of 2013 The stock market has been on a tear this year with the S&P 500 up 27%, fueled in part by the Federal Reserve’s easy money policies. It would mark the best performance since 2007 if the gains hold the last week of...
Dec 23 2013, 1:07pm CST
EA Unveils Adidas Live Season for FIFA Soccer 09 EA announced a new service for FIFA Soccer 09 called Adidas Live Season that will dynamically update players in game on a weekly basis to allow players in the video game to mimic their real-world counterparts. The...
Aug 21 2008, 8:29am CDT
Adidas sues Wal-mart Sports gear maker Adidas is moving against the world's largest retailer because of breach of their trademark rights.
Supposedly Wal-mart has copied Adidas shoes.
The Adidas Group confirmed that legal proceedings are...
Jun 18 2008, 5:00am CDT
Adidas & Samsung Team Up to Fight Nike+ iPod Adidas and Samsung Electronics announced today that they have teamed up for a product to combat the Nike iPod+ system. The Adidas and Samsung system is called miCoach and it captures information while athletes train to...
Mar 7 2008, 10:15am CST
Adidas Superstars Star Wars Sneakers Photos of black Adidas Superstar Sneakers with Darth Vader Star Wars theme appeared. The cool looking Adidas Star Wars sneakers are mostly made from black leather. A gold Darth Vader logo is printed on the tongue. The...
Jul 16 2007, 5:00am CDT
FooTooKit - Soccer World Cup Voodoo Doll The merchandising business for the Soccer World Cup in Germany is gearing up. The FIFA World Cup is not only a big business for Adidas or Puma, but also for tons of smaller vendors trying to make a business with all...
Mar 28 2006, 2:10am EST
FIFA Tests Intelligent Adidas Soccer Ball The FIFA (Federation Internationale De Football Association) tested successfully an Adidas Soccer ball with an integrated microchip.
The microchip is used to signal when the ball is passing the goal line. The chip...
Oct 2 2005, 10:01am EST
Adidas Polar Project Fusion Adidas and Polar developed world’s first completely integrated training system dubbed Project Fusion.
Project Fusion offers integrated Polar heart rate, speed and distance monitors into Adidas shirts, bras and shoes...
Aug 10 2005, 2:07am EST
Another Intelligent Shoe: Verb for Shoe A Verb for Shoe is demoed at the Wired Nextfest 2005. QuenteCafe has a live shot of the intelligent shoe.
The intelligent Adidas One was shown at last years Nextfest and is on the market now.
The Verb for Shoe is...
Jun 25 2005, 10:00am EST
Adidas 1 Review Engadget got their hands on pair of the new Adidas 1 intelligent shoes and posted a review.
"First off, these are quite possibly the ugliest shoes we’ve ever worn—no matter how fine they appear in the photos,...
Mar 23 2005, 12:45am EST
Adidas 1 Coming Soon We reported first time about the Computer Adidas shoe in May 2004.
Now on March 18th the Adidas 1 should hit stores in the USA for about $250. (see USA Today). The Adidas_1 is the first shoe that uses a sensor, a...
Mar 12 2005, 12:00am EST
Adidas 1 – gets the balance right Story by: MaterialSpieler.com Our friend materialspieler finally got his sports equipment blog up. The first story is about the new Adidas 1 shoe. Quote: "For runners the right shoe is the most important...
May 9 2004, 12:00am EST
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