Content Marketing


Top 10 Timeless Marketing Truths

Top 10 Timeless Marketing Truths

Larry Kimmel has been around the marketing block: He’s at the agency Publicis Hawkeye as Executive Director now, was the E...

Apr 9 2014, 5:37am CDT

How To Do Content Marketing Right

Content is hot!  What used to be a relatively small cadre of bloggers and YouTube enthusiasts has become a major marketing...

Feb 21 2014, 11:21pm CST

12 Lessons From Warby Parker's Annual Report

12 Lessons From Warby Parker's Annual Report

Eyewear startup Warby Parker just released its 2013 Annual Report, a perfect example of how important tone is in creating great...

Jan 31 2014, 3:42am CST

Contently Raises $9 Million To Build 'The Plumbing For Brand Publishing'

Contently Raises $9 Million To Build 'The Plumbing For Brand Publishing'

Native advertising, content marketing, sponsored content — whatever you call it, it’s one of the most powerful currents remakin...

Jan 15 2014, 5:31am CST

I4U news

2014 Marketing Trends You Probably Haven't Heard

It’s that time of year.  I’m hopped up on eggnog and ready to go!  Last year’s “10 Marketing Trends for 2013 You Haven’t Heard”...

Jan 13 2014, 7:31am CST

Be an Expert or Go Home

Be an Expert or Go Home

Content is no longer king. Today, content marketing is king. Successful content marketing is not about volume, it is about bei...

Jan 7 2014, 10:56am CST

4 New Year's Resolutions Your Small Business Should Keep This Year

4 New Year's Resolutions Your Small Business Should Keep This Year

Each January, Americans make a list of resolutions to help them live a better life throughout the year. Whether those resolutio...

Jan 6 2014, 2:56pm CST

How To Double Your Content Marketing ROI In 2014

How To Double Your Content Marketing ROI In 2014

December brings many traditions: enjoying the holidays, wrapping up projects from the year that’s ending, and gearing up for th...

Dec 30 2013, 2:41pm CST

The Content King Declares The Blog's Dead

The Content King Declares The Blog's Dead

You may not have heard of Shane Snow yet, but in his area of expertise (content marketing) he is already a rock star.  Last yea...

Dec 20 2013, 3:11pm CST