Google’s Android makeover gives advertisers new canvasses to reach consumers from TV search to smartwatch notifications to shopping carts. The company is showing off its latest upgrades at its developers conference, Google I/O, this week. The event is for developers and digital marketers, who build the products and services on Android devices. Google is clearly expanding its footprint with Android software for phones, cars, watches and TVs. “The ...
Full article at: AdWeek
Jun 26 2014, 1:26pm CDT