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Executive Creative Directors Evaluate Super Bowl Advertising

Executive Creative Directors Evaluate Super Bowl Advertising
by Forbes
One week from today is the Super Bowl of advertising with an hour of football in-between. I wanted all of us to enjoy these TV spots to the fullest. To that end, I asked myself what makes a great Super Bowl spot? It has... Read more Jan 27 2014, 2:07am CST
 

iPhone 6 rumored to Improve Battery Life By Inscribing Solar Cells In Sapphire Glass-Coated Screens

iPhone 6 rumored to Improve Battery Life By Inscribing Solar Cells In Sapphire Glass-Coated Screens
by Forbes
There is impressive evidence that Apple is moving into solar power in a big way, not just in the projected 4.4 million square feet of office and manufacturing space slated for solar, but in the next generation... Read more Jan 26 2014, 1:04pm CST
 

How the Duolingo Founders Offered Free Education To Millions

How the Duolingo Founders Offered Free Education To Millions
by Forbes
As stars fill the night sky in Veracruz, Mexico, 23-year-old Uziel Alejandro López kicks back at home to play on his Android smartphone. His thumbs breeze over the brightly colored screen, but this is no casual game. He... Read more Jan 23 2014, 6:51am CST
 

Working From Home? 11 Ways To Stay Motivated

Working From Home? 11 Ways To Stay Motivated
by Forbes
I haven’t had any coworkers in five years now. Well, at least none that I see or hear on a daily basis. I’m a freelance journalist, one of many occupations these days that allows the complete and total freedom to work... Read more Jan 23 2014, 6:16am CST
 

Google Ad Chief Susan Wojcicki Talks about Next Big Battle

Google Ad Chief Susan Wojcicki Talks about Next Big Battle
by Forbes
Straightforward and unflashy, Susan Wojcicki doesn’t come off like the most powerful woman in advertising that Forbes and others have labeled her. When we meet outside her office at the Googleplex in Mountain View, she’... Read more Jan 23 2014, 2:31am CST
 

The Cloud is Powered by Coal

The Cloud is Powered by Coal
by Forbes
“Americans use too much energy” is one of the most politically correct things you can say—but it’s wrong. My favorite response to that complaint is by the great energy commentator Robert Bryce, who says: “Actually, I... Read more Jan 23 2014, 2:10am CST
 

Who's Paying For the Free Airport Wi-Fi?

Who's Paying For Your Free Airport Wi-Fi?
by Forbes
With banks of blinking slot machines situated just past the security check, McCarran International Airport in Las Vegas will never be a “normal” airport. But the tourism and convention money that comes from serving as... Read more Jan 22 2014, 12:50pm CST
 

Google is Already The King Of Online Advertising, but that is not Enough

Google is Already The King Of Online Advertising, but that is not Enough
by Forbes
Forget wearable computers and self-driving cars. The search giant will continue its dominance by sticking with its advertising roots – taking $40 billion out of the hides of some very familiar companies This story... Read more Jan 22 2014, 9:36am CST
 

CES 2014 from a Woman's Perspective

CES 2014 from a Woman's Perspective
by Forbes
In 2014, women leaders rose to the top in many different industries.  Healthcare, cars manufacturing, advertising and even finance all recently added women to major leadership roles. Marissa Mayer may have recently... Read more Jan 22 2014, 8:11am CST
 

Mobile Ads Try To Be More Useful, Less Annoying And Creepy

Mobile Ads Try To Be More Useful, Less Annoying And Creepy
by Forbes
Advertising has become an increasingly important revenue source for the multi-billion-dollar app economy, as consumers become less inclined to pay for the mobile apps they download. That’s left advertisers with two... Read more Jan 22 2014, 7:11am CST
 

The Hottest Photos of Victoria's Secret Fashion Show 2013

 

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