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Apple Unveils New Versions Of Popular iPadApple Unveils New Versions Of Popular iPadApple Introduces Two New iPhone Models At Product Launch

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Beats Music team will report to Eddy Cue, Beats Electronics team to Phil Schiller

Beats Music team will report to Eddy Cue, Beats Electronics team to Schiller
Tim Cook to Apple employees: Beats Music team will report to Eddy Cue, Beats Electronics team to Phil Schiller
Read more May 29 2014, 1:24am CDT
 

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Schiller Says Samsung Responsible for Damaging Apple’s Brand

Schiller Says Samsung Responsible for Damaging Apple’s Brand
Apple’s top marketing boss, Phil Schiller has said that Samsung is responsible for damaging Apple’s brand. While appearing in a retrial, he made some very concise statements regarding Samsung’s role in weakening Apple’s reputation.
Read more Nov 16 2013, 3:33am CST
 

More From the Web

Ad agency execs believe Beats can spruce up Apple’s ads as German World Cup team get gold headphones

Source: 9to5Mac

Apple Unveils New Versions Of Popular iPad
Apple agreed to acquire Beats for several reasons: for the streaming music service, for the headphones, for the speakers, and to bring Dr. Dre and Jimmy Iovine into the Cupertino fold. But the New York Post believes that Apple is seeking help from the Beats team for another important area of the Apple business: advertising. It’s no secret in the technology and advertising world that Apple could not be anymore displeased w ...
Full article at: 9to5Mac Jul 14 2014, 3:03pm CDT
 

Apple CEO and SVPs are now Visiting Apple Stores to Greet iPhone Buyers

Apple CEO and SVPs are now Visiting Apple Stores to Greet iPhone Buyers
Apple CEO Tim Cook visits Palo Alto Apple Stores along with his SVPs Phil Schiller and Eddie Cue to greet new iPhone 5S and iPhone 5C buyers.
Read more Sep 20 2013, 10:50am CDT
 

Apple marketing revamp could involve enormous in-house ad team of 1,000 creatives

Source: Digital Trends

Apple Unveils New Versions Of Popular iPad
Following the recent revelation that Apple executive Phil Schiller was more than a little perturbed by rival Samsung's marketing efforts, the iPhone maker is reportedly putting together an in-house ad agency consisting of as many as 1,000 creatives. The post Apple marketing revamp could involve enormou ...
Full article at: Digital Trends Jun 11 2014, 5:45am CDT
 

Apple is making its own advertisements now with push to expand in-house ad team

Source: GigaOM

Publisher's Weekly Celebrates The Strand's 80 Years
Since 1997, Apple’s iconic advertisements have been produced by advertising agency TBWA\Chiat\Day, but in recent years it has increasingly had to compete against a newcomer to the advertising world: Apple’s new and growing internal advertising agency. According to a report published in Advertising Age on Tuesday, Apple is assembling an internal agency that will eventually employ 1,000 workers, many of whom will have been poached from advertising’s biggest names. ...
Full article at: GigaOM Jun 10 2014, 2:07pm CDT
 

Apple Executive Smashes Low-Cost iPhone Rumor

Apple Executive Smashes Low-Cost iPhone Rumor
This is rare. Apple is officially talking about an Apple rumor.
Read more Jan 11 2013, 7:38am CST
 

Latest stories

David Ortiz Moves Up to 36th All-Time in Home Runs
David Ortiz Moves Up to 36th All-Time in Home Runs
Boston Red Sox designated hitter David Ortiz homered twice in his team's 14-1 rout of the Toronto Blue Jays on July 21 to move up to 36th all-time in home runs, surpassing Red Sox legend Carl Yastrzemski.
 
George Clooney Worries About Daily Mail 'Bleeding Into American Press'
George Clooney Worries About Daily Mail 'Bleeding Into American Press'
George Clooney gave an interview on Friday to Variety, opening up about his problems with the Daily Mail and why he's worried about journalism.
 
iPad Mini Air to be 30% Thinner
iPad Mini Air to be 30% Thinner
Apple's tablet shipments for year 2014 will be roughly the same as last year
 

Apple’s HomeKit partner Honeywell launches Lyric smart thermostat Nest competitor

Source: 9to5Mac

Apple Unveils New Versions Of Popular iPad
With Apple stepping into the home automation arena by way of offering closer device integration through its new HomeKit API announced alongside iOS 8, just about every appliance in the home is potential for being refreshed and gaining deeper connectivity with our iPhones and iPads. Honeywell, a launch partner for Apple’s new home automation development tools, is today announcing its new Lyric smart thermostat to compete against similar offerings from competitors like th ...
Full article at: 9to5Mac Jun 10 2014, 9:57am CDT
 

Apple Is Trying To Hire 1,000 New Ad Execs — Here's Why Many Of Them Are Saying 'No' (AAPL)

Source: The Business Insider

Apple Unveils New Versions Of Popular iPad
Apple is in the midst of a grinding reform of its ad operations and the main victim is TBWA/Media Arts Lab, the longtime agency created at the behest of founder Steve Jobs which has fallen out of favor with its only client since Jobs' passing. So now the company is trying to hire 1,000 new ad execs to plot and execute its $1.1 billion ad account. That's a lot of new people: "they were just dialing numbers," one exec told Ad Age. Working at Apple ought to be the job of ...
Full article at: The Business Insider Jun 10 2014, 9:06am CDT
 

The White iPhone 4 is different

The White iPhone 4 is different
It's just not thicker, says Apple's Phil Schiller.
Read more May 2 2011, 6:03am CDT
 


 

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