Advertisers find ways to get viewers involved this year's big game commercials.
Super Bowl 2013 Commercials: Viewers Call the Shots
Budweiser Super Bowl XLVIII Commercial -- "Puppy Love"
Audi 2013 Big Game Commercial - "Prom"
John Carter: Extended Super Bowl Ad
Official Ram Trucks Super Bowl Commercial "Farmer"
John Carter: Super Bowl Sneak Peek
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