Live UK Wii Commercials Coming Soon To A Movie Theatre Near You

Posted: May 30 2007, 12:00am CDT | by , Updated: Aug 11 2010, 2:03am CDT, in News | Gaming

Live UK Wii Commercials coming soon to a Movie Theatre near you
/* Story Top Left 2010 300x250, created 7/15/10 */ google_ad_slot = "8340327155";

Don't Miss: This How to find Fingerlings in Stock

It's actually a really intriguing concept. The next time you go to a cinema, be on the lookout for people in the auditorium who look like actors. Five acting duos will be placed in specific movies at nine UK cinemas. If you're watching a selected movie, an on-screen advertisement will literally come to life.

During the obligatory previews and commercials before the movie, a Wii commercial will start to air. Then, an actress from the audience will get up and call out for her son Steve. The actor portraying Steve will then get up, and the two will demonstrate Wii Sports live in front of the theatre of people.The marketing agency behind this, CommentUK, calls it an industry first. "We expect to reach thousands of cinema goers over the next two weeks," said company head Dean McKain. If you want to try to catch the surprise event, head to Picturehouse cinemas in the following areas: Clapham, Greenwich, Stratford East, Cambridge and Liverpool, while next weekend they will be shown in Edinburgh, York, Southampton and Brixton.

Full story

Holiday Gift Guides and Deals

Get your Holiday gifting inspired by Best Toy Gifts with High STEM Value and the Top 10 toy gifts under $10 if you are on budget. The most popular Holiday 2017 toy list include Fingerlings, Crate Creatures and more. Don't miss the new Holiday deals on Amazon Devices, including $29.99 Fire tablet.

This story may contain affiliate links.

This free App Solves You Holiday Shopping Problem

Download the free Tracker app now to get in-stock alerts on Fingerling, Luvabella, SNES Classic and more.

Latest News


The Author

<a href="/latest_stories/all/all/2" rel="author">Luigi Lugmayr</a>
Luigi Lugmayr () is the founding chief Editor of I4U News and brings over 15 years experience in the technology field to the ever evolving and exciting world of gadgets. He started I4U News back in 2000 and evolved it into vibrant technology magazine.
Luigi can be contacted directly at




comments powered by Disqus